Problems of assessing the competitiveness of products and  companies in modern conditions

Shustova E.P., Blagoev V.

Problems of assessing the competitiveness of products and companies in modern conditions

Authors

Shustova E.P., Blagoev V.

Keywords:

competitiveness of goods, competitiveness of companies, real and projected competitiveness, methods of assessing competitiveness, criteria for assessing competitiveness, analytical, graphical methods of assessing competitiveness.

Abstract

This article discusses methodological approaches to assessing the competitiveness of companies and the competitiveness of goods, indicators and evaluation criteria.